SALES+ The Next Gen: Find what you need. Faster.

Blogs14 Sept 20262 min read

SALES+ The Next Gen: Find what you need. Faster.

If you’ve ever thought, “I know SALES+ can do this... but where is it?”.

You’re not alone.

Over the years, SALES+ has grown into one of the industry's most powerful platforms, bringing together everything from property research and marketing to advisory tools, AI capabilities and business support.

As more features were introduced, it became important for the experience to evolve too.

For new agents, navigating the earlier version of SALES+ may not always have been intuitive, especially when feature categories or pillar names were less directly connected to how they thought about their daily work.

That's why we've reimagined the experience.

Welcome to SALES+ The Next Gen, a faster, simpler and more intuitive way to work.

Instead of organising features by system names or menus, SALES+ is now organised around how agents actually work. Whether you're prospecting for leads, preparing for a client meeting or analysing a property, getting to the right tool now takes fewer taps and less searching.

One Home Page. Everything You Need.

The first thing you'll notice is the brand-new Home page.

Rather than jumping between different sections, your most important tools, market updates, available units, news, training and AI features are brought together in one place. You can even personalise the Home page and Quick Launch shortcuts so your most-used tools are always within reach. Users can also access the AI Lab and Project Hub to access many related features.

Think of it as your command centre for the day.

Five Pillars. No More Guesswork.

One of the biggest changes is the new navigation.

Instead of trying to remember where a feature lives, simply start with what you're trying to do.

  • Home: Your personalised dashboard for everything important.
  • Marketing: Find leads, create content and build your brand. 
  • Property: Research projects, analyse transactions and support your recommendations with data. 
  • Advisory: Plan affordability, investment scenarios and financing options for your clients. 
  • Me: Access business tools, training, support and everything related to your account. 

It's a simpler way to navigate because it's built around your workflow, not the platform.

Built Around How You Work

Every agent works differently.

A project specialist doesn't use the same tools as a resale adviser. A new joiner doesn't navigate the platform the same way as an experienced team leader.

That's why SALES+ The Next Gen is designed to adapt to you.

Personalise your Home page. Save your favourite shortcuts. Access the tools that matter most to your business first. 

This Is Just the Beginning

As ERA continues to introduce more AI capabilities and smarter digital tools, this new experience makes it easier to discover, access and benefit from every innovation that follows.

The technology is becoming more powerful but also easier to use.

And that's exactly how it should be.

Agents can check out the walkthrough or SALES+ tutorial videos on MYERA’s portal.

If you have not downloaded the app, click here:

Google Play: https://play.google.com/store/apps/details?id=sg.com.era.iera&hl=en_SG 

App Store: https://apps.apple.com/sg/app/sales-by-era-real-estate-app/id1634952743

Alfred Goh

Alfred Goh

SENIOR MARKETING DIRECTOR